Facts at a glance
- Highest limits
- Highest liquidity
- Multiple trading software
- Cash out
- Keep your offer in play
In June 2000 Andrew Black and Edward Wray decided that they wanted to create a new way for punters to be able to place bets on their favorite sporting events. The product they were about to launch shaped the future of the betting world. In 2011 the company acquired a license from Gibraltar and is now regulated by the Gibraltar Gambling Commissioner. Its base of operations is still located in West London in the UK and in Dublin, Ireland. As of 2016 and the merger with Paddy Power, the company has changed its name to Paddy Power Betfair with stocks traded at the London Stock Exchange. In 2012 they launched a Sportsbook (fixed-odds betting) service to compete with traditional bookmakers. Nowadays Betfair has over 7.5 million registered users and almost 1.5 million active customers.
The Betfair platform is the result of multiple improvements of an already great product. Their minimalistic design with simple and clear functions yet variate functions makes it so easy to find your match and place your winning odd. The ultra-fast and modern site allows millions of operations per day in less than a second each making it perfect for traders and live betting fans. The platform is also available for mobile devices; depending on the jurisdiction, you may be able to download their native app to your Android or iOS device, otherwise, you can access the site and games through your browser.
Betfair is well known for its huge liquidity and big variety of offers. Both sportsbook and Exchange offer events in more than 300 leagues for most different sports among which you can find football, American sports, Volleyball, Racing, tennis and Hockey. The betting types include the most popular 1×2, Over/Under and Handicap as well as HT/FT, double chance, first goal, draw no bet and matching odds.
What made Betfair famous was its special feature known as the “lay” option. Through it, punters were allowed to bet against something happening. This option was so revolutionary that it became a staple for all betting exchanges.
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One of the strongest features provided by Betfair is the ability to interact with every major betting or trading software (betAngel, geekstoy, betTrader, betAssistance, betDriver, etc…) This is a result of a very powerful API interface which you can take advantage of yourselves if you use your own software to either trade or place bets. In fact, Betfair is a pioneer on this concept and it is a common practice for many creators of such software to not release it until they make sure that it is completely functionable with their API. It is provided upon request on an individual basis.
Betfair is the dream of every bettor and you can have it now, regardless of your place of residence. Register now for an account and enjoy the endless possibilities it offers.